c/o Helping Our People Excel (HOPE), Inc. Tubman Boulevard/Sophie’s Junction
Congo Town, Monrovia, Liberia
Email: info@educateherlib.com
Website: www.educateherlib.com
Facebook: Educate HER Liberia
Phone: +231770643944/775515234
COMMUNICATION STRATEGY CONSULTANT
Terms of Reference
Employment Category: Contractor; based on set deliverables.
Location: Home-based; on-site as needed
Reports to: Executive Director
Duration: May 15 – June 15, 2024
BACKGROUND
Helping Our People Excel (HOPE) and the Paramount Young Women Initiative (PAYOWI) have formed a partnership for an advocacy campaign; EDUCATE HER: Promoting Gender Equity and Equality in Education. Under the auspices of this campaign, we will build a coalition that will advocate for the effective implementation of the policies that will advance Girls’ Education in Liberia. HOPE and PAYOWI are national-level, women-led organizations, with experience in advocacy, education, policy development, and gender mainstreaming.
The goal of the Educate HER project is to contribute to the effective implementation of the National Policy on Girls Education 2021 -2026, (NPGE), with a specific focus on the areas of the policy addressing the key barriers to girls’ attendance, retention, and completion (GARC) in secondary schools. The coalition focuses on increasing the commitment of policymakers and key stakeholders to create an enabling environment for the implementation of the NPGE, improving the monitoring and accountability of county and national stakeholders.
The project supports Civil Society advocacy for the Government of Liberia and education sector stakeholders and donors to increase investment in girls’ education.
And believes that if civil society roles and citizen participation are strengthened at both local and national levels, with increased increase monitoring, capacity, and coordination among education stakeholders, at the end of the project, education stakeholders will more effectively implement and monitor the NPGE.
The Educate HER-2 Project seeks to improve the implementation and monitoring of the NPGE focusing on its pathways to change in the following:
SUMMARY OF SERVICE
The Paramount Young Women (PAYOWI), on behalf of the Educate HER Coalition, shall hire a communications consultant for the anticipated contract term from 30h April 2024, to 3rd June 2024. The consultancy scope of work is to develop a three-year communications strategy to include radio and social media messages targeted at duty bearers, policy-makers, and other stakeholders for the implementation of the NPGE. The consultant will also train designated staff to roll out the strategy.
The consultant will closely coordinate with the Educate HER project and will connect for virtual (if feasible: in person) meetings with the Educate HER team.
SCOPE OF WORK AND MAIN RESPONSIBILITIES
The consultant is expected to liaise with Educate HER partners and advocacy consultant for the development of content and innovative communication tools for visibility and advocacy. The consultant will carry out the following work that will feed into the development of the communication strategy:
REPORTING AND ADMINISTRATIVE ARRANGEMENTS
QUALIFICATIONS
Academic Qualifications:
Professional Experience:
A minimum of four years of progressively responsible experience in communication strategy development in the context of gender is required.
Experience developing and implementing strategic, advocacy, and communications resources for a diverse audience is desired.
Strong analytical and problem-solving skills, as well as communications and drafting capabilities, especially the ability to communicate complex issues clearly and succinctly.
The candidate should have familiarity with the Liberian education sector or with similar contexts in sub-Saharan Africa.
Professionalism
Communication
Teamwork
TO APPLY
Interested candidates should submit their CV and/or profile with cover letter to:
Subject: COMMUNICATION STRATEGY CONSULTANT
Educate HER Liberia
Tubman Boulevard/Sophie’s Junction, Congo Town Monrovia, Liberia
Or via email:
paramountyoungwomeninitiative@gmail.com
DEADLINE TO APPLY is 10th of May 2024