Kwaa Pa isaLiberian owned familybusinesslocated inCongo Town dedicated to producing
sustainable, high quality food and beverages from agricultural products in Liberia. Kwaa Pa
sourced agricultural products like fruits, honey, and others eatable materials from local farmers
and producers in Liberia through its ethical sourcing policy thus creating increase income for
local farmers and sustainability for the development of Liberia.
Due to launch it brand in October, Kwaa Pa (which is a local dialect meaning: ‘we have come’) will
be differentiated through its high quality standards of food processing for healthy living and the
products will be available everywhere in Liberia.
Position Summary:
The Sales & Marketing Supervisor is a key position within the Kwaa Pa marketing and Sales
team. The primary duties include coordinating and implementing marketing and sales campaigns
for each department and branch of the organization. This position is responsible for creating
sales plans to meeting strategic organization goals, building customer’s relationship, and
providing strategic solutions for sales efforts including campaigns, tradeshows, and customer’s
acquisition.
Reports to: Head of Marketing
Job Responsibilities
 Plan and coordinate sales efforts aimed at growing the Kwaa Pa Brand and product
movement.
 Oversee processes through which the sales team works with internal and external project
owners to develop strategic sales pitches for Kwaa Pa’s products and services.
 Provide sales expertise, data, and department process improvements.
 Identify emerging markets and market shifts while being fully aware of competition
status.
 Manage high level projects and oversee day‐to‐day activities including lead tracking and
tradeshow evaluation and management.
 Own recruiting, objectives setting, coaching and performance monitoring of sales
representatives.
 Align various sales activities to compliment organizational goals and create an achievable
and sustainable workload.
Essential Qualifications and Experience
The ideal candidate will have the following:
 Minimum of two years of sales and/or marketing experience
 Bachelor’s degree in marketing, business management, or related field
Helping local farmers grow more
FOOD & BEVARAGES
 One (1) to three (3) years of experience in managing personnel and projects
 Excellent mentoring, coaching and people management skills
 Successful previous experience as a sales representative or sales manager, consistently
meeting or exceeding targets
 Demonstrated ability to communicate, present and influence credibly and effectively at
all levels of the organization
 Proven ability to drive the sales process from plan to close
 Strong business sense and industry expertise
 Experience in the agricultural or food and beverages industry is highly desired
 Ability to multi‐task and work under pressure
 Proven ability to work in a dynamic environment with various stakeholders, sometimes
possessing strong and conflicting opinions
 Strong computer and technical skills with specific experience in Microsoft Office Suite
(Excel,
 Word, PowerPoint)
 Experience in Customer Retention Management (CRM software)
 Willingness to do whatever it takes to get the job done
 Ability to work occasional nights and weekends
 Ability to travel domestically several times each year
 Ability to lift 20kg from ground to waist and be physically able to pack boxes and
materials for trade shows and events
 Ability to stand and walk for several hours at a time (at trade show and events)
 A qualified female is desired
HOW TO APPLY
Please submit your resume, cover letter outlining your experience as it relates to this position and
at least 3 professional references.
KWAA PA IS AN EQUAL OPPORTUNITY EMPLOYER. WOMEN ARE HIGHLY
ENCOURAGE TO APPLY
Please note that due to the urgency of this position, applications will be processed on a first come
first serve basis and only shortlisted candidates will be contacted.

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